People have been going gaga over the brand Plum so this time during my haul, I decided to give this new brand a shot. The first product I picked up was the Plum Hello Aloe Caring Day Moisturizer and there were two reasons behind. One, I ran out of my moisturizer and second anything with aloe vera usually works for my skin so it was kind of a no brainer.


Price: Rs 450 for 60 ml.

The Plum Hello Aloe Caring Day Moisturizer comes in an opaque white tube packaging with the flip-top cap. The flip top stays in place once you close to hear the click so overall the packaging is very simple, sturdy, fuss free and quite travel friendly.




The cream has a nice creamy consistency and is neither really thick or too runny. the cream itself is really light but you  have to work a little bit with it to get it absorbed into the skin. It feels like a thick gel once you apply it but a few upward strokes and the cream gets into your skin to give you a nice well moisturized face. The cream does a really good job to keep my skin hydrated for around 5-6 hours. The formula is non greasy once it get absorbed which is something an oily skinned girl like me really appreciates. My skin feels soft and I had these dry patches on my cheek area which have started vanishing. The only thing that I really dislike about the cream is the strong artificial aloevera fragrance and it does talk a little bit of time to fade so not a happy trooper in this department.




Overall, I am pretty impressed by this moisturizer and it has become my go-to day cream for the summers. I just wish it had SPF and maybe that artificial fragrance wasn’t this strong but other than that, I have no issues with the cream. I definitely a great budget friendly option if you are looking for a good day cream and have a combination or oily skin.